Manager, National Market Analysis – Parsippany

Job Summary: We are currently seeking a Manager, National Market Analysis for our Parsippany, New Jersey location. This position is responsible for the design, execution, analysis, recommendations and reporting of secondary market research for brands in order to provide strategic guidance to brand marketing, supply chain, finance, and sales management. This position provides analytical support to home office executives by increasing sales performance through in-depth analyses and ad-hoc support. This position has a complete understanding and wide application of technical principles, theory, and knowledge of business needs.

Responsibilities: In this position, you will perform analysis and interpretation of secondary research data, including national level audits/data, physician level data, patient level data, etc. to identify business opportunities for branded products. These analyses include trend analyses, targeting, segmentation, promotional response, etc. Also in this position, you will analyze call and sample data to identify field sales force utilization opportunities. You will report and develop recommendations for marketing management. Additionally, you will prepare regular presentations and reports describing the potential market opportunities for assigned products. You will assist with the training and mentoring of analysts in proper analytical techniques and presentation of information. Lastly, you will be responsible for keeping abreast of and implementing new methodologies, technologies, and analytical techniques to enhance analyses. Concurrently, you will ensure that all projects are executed in a timely manner and within budget, as well as perform other duties as required. 10% domestic travel required.

Education/Experience Requirements: Qualified candidates will have a Bachelor's Degree; MBA preferred. A minimum of 5-7 years of pharmaceutical industry experience in marketing, market research or business analysis function is required. Experience in sales analysis and secondary data analysis is also essential; pharmaceutical sales experience is a plus. Qualified candidates will have strong written and or communication skills, as well as the ability to present complex data in a clear and concise manner. Additionally, it is required that candidates have a familiarity with IMS, Verispan, and other data sources as well as a familiarity with Business Objects and MS Access. A high level of proficiency with Microsoft Office (Word, Excel, Powerpoint, Outlook) is essential. SPSS/SAS is preferred.

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